Cutting down on plastic

Our goal
0 %
virgin plastic packaging
All of our flagship store purchases are packed into paper carton bags. In 2019 we tested biodegradable corn starch packaging, but found out that there was no suitable infrastructure to handle compostable material in the retail sector. We have started using recycled polybags from SS21 season onwards.
How will we achieve this?
Packaging
We work to minimise our impact on the enviroment and we're focussed on preserving the Baltic Sea.
RePack
of our webstore shipments use RePack.
In 2020, we sent out 11,500 webstore orders packed in reusable RePack packages, which are made from recycled polypropylene. If RePack packages are used over 20 times, the packaging results in 80 % less CO2 emissions  and 96 % less waste  when compared to single use packaging.
Why we use RePack
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